Favre Delivers Big Ratings for ESPN

Here in the Twin Cities, it's sometimes difficult to get a feel for how much of a buzz the Vikings are creating around the country.  But there's no mistaking the message sent by Monday night's ratings: Brett Favre remains a huge draw.  The ratings were so big, ESPN put out a press release just to brag a little (h/t: Access Vikings)...

Last night’s preseason telecast of ESPN’s Monday Night Football, a 17-10 victory for the Minnesota Vikings over the Houston Texans, earned a 6.0 rating, representing an average of 5,943,000 households (7,918,000 viewers – P2+), making it ESPN's most-viewed NFL preseason game ever and its highest-rated since New England-Dallas on Aug. 12, 1996 – 6.6 rating. 

ESPN's MNF game was the most-viewed program of the night (broadcast or cable) among households, viewers, all key male demos, Adults 18-34, and Adults 18-49.  Additionally, ESPN was the No. 1 network for the night (broadcast or cable) among households, viewers, and all key male and adult demos.

Take that, repeat episodes of House, How I Met Your Mother, and Law & Order: Criminal Intent!  You just got Favre'd.  And when the regular season arrives, the viewerships are only going to get bigger.

What's nice is that those who tuned in were hardly disappointed -- despite the fact that preseason football underwhelms approximately 99% of the time.  We saw Adrian Peterson bust a huge touchdown, Favre appear at or near regular season form, and the old guy make a block that Texans fans have been fuming about today.

Indeed, on Monday, the Minnesota Vikings established their presence on the big stage and won't be leaving for quite some time.  They'll be under more scrutiny than they have in years (with schism-gate being just the first product of this scrutiny) -- but as Vikings fans, we're in for one helluva season.  On a completely unrelated note, I enjoyed watching the favorite NFL reporter of Daily Norseman (Adam Schefter) make an awkward halftime appearance alongside Chris Berman and Cris Carter.  A strange studio panel put together by The Worldwide Leader.

I found this amusing: On the way home from Houston, Visanthe Shiancoe snapped a picture of Phil Loadholt squeezing into a seat on the team's airplane.  I also found this amusing: Brooks Bollinger is now a Detroit Lion.  With him and Glenn Holt filling the final two pieces of the puzzle for the Lions offense, I just don't know how our guys will be able to compete with Detroit when they travel to Ford Field in mid-September.

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