What can the locals do to make their corporate overlords happy? That's right... plagarism!
Now that the Daily Norseman is hitting the big time, look for ESPN to blatantly steal as much content as possible before the competition is fully main-stream with the locals.
You know, I originally thought the "TM" at the end was part of the fun. Turns out, our intrepid band of leaders knew it was only a matter of time.